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Release your market potential...
01829 740865

Welcome to CST Marketing Management

 

CST Marketing Management provides strategic marketing support to scientific and technological companies to allow you to release your market potential. Clearly, Simply, Truly…

     

  • Mentoring

    Successful businesses need a lot of business disciplines and marketing is one of them. The aim of marketing is to create more profit for your business. Good marketing isn’t mercenary or underhand. It relies on good customer relationships which themselves rely on trust and understanding.

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  • Strategic Marketing

    Marketing your products and services strategically will ensure you get the most out of all your business activities. You need to find the best fit in a market crowded with customers and competitors. Best fit will maximise the value of your product or service, maximising your profit. Maximising profitability is the aim of strategic marketing.

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  • Marketing Planning

    Once you know where you’re going and what you want to do, your marketing strategy, you need to do it. This is sometimes the hard part. Studies show that writing down your objectives gives you a greater chance of achieving them.

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  • Implementation

    Once action plans are in place the doing really begins. Your day is probably already full of daily business tasks without adding any more. Sometimes you need a little more resources to make sure the plan is achieved. So I can act as that resource.

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Business Model Generation Canvas

I was introduced to the Business Model Generation canvas when I joined the Lifescience Mentoring Network at the BioHub at Alderley Park*.

 

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Testimonials

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